Weltformat is taking the opportunity of the celebration of the 150 years of diplomatic ties between Switzerland and Japan to work on an intercultural project bridging designers from both nations. Especially in the fundamental differences between the two countries which we suspect is the reason for the mutual fascination and possibility to get new perspectives through this exchange. For this reason, we have invited twelve designers and studios from Japan and Switzerland to make a poster, exclusively for this exhibition. All selected designers have attracted international attention through unconventional poster design in recent years and shape the poster culture in their environment. We asked them to deal with the topic of ‘Exchange’ for the poster. The content requirement is deliberately broad in order to leave room for interpretation and experimentation. The aim of the project is to stimulate the debate on current poster design, as well as to investigate how the attitudes and interests of the current designers of both nations are shown and differ. The result is an enthralling visual dialogue between two nations.